It always helps if one of these journalistic broadsides against summat understands the summat that the broadside is against. This not being the case often enough at The American Prospect and this not being the case at all in this piece by David Dayen.
The specific complaint is that Juul – those folks that make vaping stuff – have paid for things to be published in an issue of an academic journal.
To Dayen of course this is disgusting. People making profit no less, and from addicting people to nicotine! That vaping is also – also note – a smoking cessation tool doesn’t matter. Big Tobacco!
But here’s the real problem:
Juul is spending millions in lobbying and persuasion to get the FDA’s green light to continue operations. But a Tuesday New York Times article on the subject contained a fascinating nugget midway through, which could be described as a buried lede (journalese for putting the most explosive part of a story in the middle of the piece). Juul, the Times reports, “paid $51,000 to have the entire May/June issue of the American Journal of Health Behavior devoted to publishing 11 studies funded by the company offering evidence that Juul products help smokers quit.”
The corruption of academic research is not a new subject. Corporations fund third-party studies and benefit from “independent” validation of their perspectives all the time. But this is a new wrinkle. Juul didn’t just front money for a couple of academic papers; it bought an entire edition of the American Journal of Health Behavior (AJHB), which it can then point to as “proof” that its product has a public-health benefit, the key question currently before the FDA.
Well, you know, not so much.
There’s a whole fee schedule at the journal’s website. Authors pay $895 per article, and if they want the article to be made Open Access so that everyone can read it, that jumps to $1,595. (Only a portion of articles are accepted for Open Access, as most of the AJHB is gated.) If you want more than six tables and figures in your article, that’ll cost you $150 a pop. And a “theme issue,” similar to the kind that Juul bought, costs $2,500 per article, with an additional $500 to make each article ungated, not including the $195-per-article service fee for copyediting.
In this context, the $51,000 that Juul paid for the May/June issue is not that far from what the AJHB would normally charge for a theme issue with 11 studies ($33,000, plus extra for copy check and any additional tables and figures above the prescribed limit). This turns the work of a scientific journal into what looks like advertising.
That’s the way Open Access works.
There are two publishing models. One is that the journal charges people to read it. Libraries – university libraries – pay a subscription fee to gain access to the wonders of science for faculty and students.
Open Access reverses this. The people who want their paper published pay for it to be published.
Much of the industry is a little blurred over this. A fee to be published plus a subscription, either side taking some of the strain.
But the idea that those who write a paper – or their institutions – pay for a paper to be published is not unusual at all. It’s entirely normal in fact. It’s not advertising, it’s not corruption and it’s not Big Tobacco buying academic respectability.
It’s normal.
But Lord Forbid that a journalist should know anything about the subject they’re broadsiding.
The language we use matters - it provides clarity to our own thoughts and enables…
It is now generally acknowledged that the structure of the NHS needs to be overhauled…
In the film Apollo 13, a loss of oxygen causes the crew to start inadvertently…
There's an idea out there which seems intuitive but then so many ideas do seem…
When we think about the darkly opaque goals of modern central bankers as they relate…
As the papers recently filled with the distressing images of desperate souls looking to escape…
View Comments
Yes, in this lesson we learn that a vanity publication is not a peer-reviewed study! though Dayen has not learned. Juul IS an effective way to wean people off breathing smoke, though not necc. nicotine, coz nicotine is pleasant and withdrawal is physically unpleasant. The only problem here is that Dayen wishes these things were not true.
"Pay to publish" is one of the big reasons the established subscription-only journals have used to fight open-access journals. Over time, many journals have gone both ways - subscription and for an extra fee, you can make your article open access. Some journals are open access only. They all have peer review, and even the subscription-only journals charge a publication fee per page, extra for color figures. Some open-access-only journals have public peer review - i.e, the original submission, the reviewers comments etc, and the revised paper are all online for the world to see, so everyone can see how thorough the peer review is. There are predatory journals where for a price you can get just about anything published, with nominal "peer review", but those journals have that reputation - it's not a secret. Special issues of a journal are also quite normal, and sometimes a special issue will be dominated by research from one institution. The review process (in my experience) doesn't change whether the article is open access or not, or special issue or not, although the topic might be an easier sell in a special issue that in a normal issue. Most journals have some sort of reputation to uphold. This Dayen person has no clue what they are talking about, if they only went to the journal's website and looked up the article submission costs. Seems as though if the special issue didn't require peer review, it would have been stated somewhere on the website.