Philip Morris is in the business of selling stuff that people willingly buy. Sure, those things are based upon the demon tobacco but then if that’s what the peeps want then that’s what the peeps should get. This being the point of our having a society, and economy, at all, that we the peeps gain more of what we desire.
So, the European Union, in one of the more glaringly bad decisions of recent decades, decides that menthol cigarettes are banned. Quite why, other than that they could, has never been explained. But, they’ve done it, 450 million people are now entirely unallowed to suck on a minty tobacco thing. Because.
At which point:
The tobacco giant Philip Morris has taken advantage of the UK’s ban on menthol cigarettes by promoting its new product – a menthol-heated tobacco stick.
An investigation by the Bureau of Investigative Journalism (TBIJ) has revealed that in the run up to the ban the company hired sales reps to promote its new tobacco gadget.
The sales team went directly to newsagents – one of the only legal ways companies can advertise in the UK, where almost all tobacco advertising is banned.
It also offered promotional menthol kits and trials for new customers, with half-price tobacco sticks in any of its four menthol flavours.
This revelation comes in the wake of findings published by the Telegraph last week suggesting that tobacco companies were driving sales of menthol cigarettes and sought to develop new menthol products and retain them on the market in the lead up to the ban….
It’s not a UK ban, it’s an EU one. And look at what the actual complaint is. Philip Morris is obeying the law entirely, to the jot and tittle. It is not attempting to sell the now illegal menthol cigarettes. Instead it is attempting to sate a human desire through the release of an entirely, wholly and 100%, legal product.
This then causing outrage among the idiots at the Bureau of Investigative Journalism. Who apparently are unaware of the aim of businesses, which is to produce things that people would like sufficiently to part with money in exchange for them.
Perhaps the Bureau would like to take up a little investigation – into the subject of economics?