Ikea Leaves New Zealand Off Map – After Announcing Store In NZ


Apparently Ikea is going to drop a store or two into the Pacific Ocean – at least, according to their own map they are. Ikea has a lovely map you can hang on the wall, the Bjorksta, which manages to leave New Zealand entirely off. And yet Ikea has also announced that they’re going to open a store or two in that land that doesn’t exist. Wet furniture is such a turn on, eh?

The furniture chain Ikea has apologised after becoming the latest offender to leave New Zealand off a map. An eagle-eyed Reddit user spotted that the shop is currently selling the map with a blank space where the country should be. User Jibbles666 spotted the mistake while shopping at an an Ikea outlet in Washington DC, USA.

That there’s an entire subReddit devoted to maps which leave New Zealand off shows that this isn’t that uncommon.


The thing is though, Ikea has just announced that it’s to open stores in NZ:

IKEA launch – what you need to know • An Ikea megastore will open in Auckland in the ‘next couple of years’ • They have ‘many locations in mind’ for the first store, but it’s too early to say where it will be • A second store will open in the South Island • Ikea’s meatballs will be on the menu – and locally sourced • A pop-up store will open in Auckland before the megastore is ready

There’s been a Facebook page arguing for this for some time now. One that Ikea even briefed on the announcement:

Ah well, typos do happen, even in maps. This isn’t as bad as that version of the Bible that managed to leave the “not” out of the adultery bit.

The Wicked Bible, sometimes called Adulterous Bible or Sinners’ Bible, is the Bible published in 1631 by Robert Barker and Martin Lucas, the royal printers in London, meant to be a reprint of the King James Bible. The name is derived from a mistake made by the compositors: in the Ten Commandments (Exodus 20:14), the word “not” in the sentence “Thou shalt not commit adultery” was omitted, thus changing the sentence into “Thou shalt commit adultery”.

Still, look on the bright side of this. If New Zealand doesn’t exist then the next Rugby World Cup is going to be a lot easier for everyone else, isn’t it?

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Jonathan Harston
Jonathan Harston

I remember translating an Apple II version of Risk to the Spectrum and noticed that New Zealand wasn’t in the map, so added it.


The furniture chain Ikea has apologised after becoming the latest offender to leave New Zealand off a map.